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AUDI
Audi brings together Pamela Anderson, Demi Moore, Halle Berry, and Salma Hayek; four women Hollywood once cast aside when they aged beyond its narrowed idea of sex symbols. Like Audi, these women prove that what turns heads isn’t just the exterior,
and that real power, and real sexiness, only grows stronger with time.
LADIES LOUNGE
Audi gives women a space to enjoy car culture in a way that no man could understand.
Audi’s new Leather Line is made from their seats, and women everywhere are stomping on stereotypes.
leather line
THE V8
Audi is taking V8 out of cars, and into something more pocket sized.
Instead of mansplaining car care and tune ups, Audi introduces the Pamsplaining video series. Women can watch car care how-tos and guides on navigating autobody and repair shop prices, to avoid being scammed simply because they're women.
PAMSPLAINING
VO NAVIGATION
What would happen if Pamela Anderson was riding shotgun? Audi’s navigation takeover answers that question.
AD: LAUREN JACOBSON / CW: RILEY DION